In The Company Of Dogs

———- SRDS UPDATED/CONFIRMED ———-
Jul 15, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 10,000.

Selections Counts Price per/M
Universe 196,765 $100.00
Last 3 month buyers 53,054 +16.00
Last 3 month $50+ buyers 40,856 +42.00
Last 3 month $75+ buyers 35,965 +47.00
Last 3 month $100+ buyers 31,239 +52.00
Last 6 month buyers 73,615 +11.00
Last 6 month $50+ buyers 57,647 +37.00
Last 6 month $75+ buyers 51,213 +42.00
Last 6 month $100+ buyers 44,861 +47.00
Last 12 month buyers 112,877 +6.00
Last 12 month $50+buyers 89,225 +32.00
Last 12 month $75+ buyers 79,571 +37.00
Last 12 month $100 buyers 69,801 +42.00
Last 18 month buyers 167,325 $100.00
Last 24 month buyers 196,765 $100.00

(*) Publisher/fundraiser rate, 65.00/M; food rate, 80.00/M.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
3 Month Hotline $16.00 M extra
6 Month Hotline $11.00 M extra
12 Month Hotline $6.00 M extra
30.00+ $16.00 M extra
50.00+ $26.00 M extra
75.00+ $31.00 M extra
100.00+ $36.00 M extra
4Cite Members Only: Omit House File $50.00 fee
Age $16.00 M extra
Average Purchase Amount $11.00 M extra
Credit Card Holder $16.00 M extra
Donors $16.00 M extra
Dwelling Type $16.00 M extra
Ethnicity $16.00 M extra
Gender $6.00 M extra
Gensis $8.00 M extra
Grandparents $16.00 M extra
Hobbies/Interests $16.00 M extra
Homeowner/Home Value $16.00 M extra
Household Income $16.00 M extra
Last Purchase Amount $11.00 M extra
Length Of Residence $16.00 M extra
Number Of Children $16.00 M extra
Occupation $16.00 M extra
Online Purchaser $16.00 M extra
Presence Of Children/Age $16.00 M extra
Presence Of Elderly Parent $16.00 M extra
Product $16.00 M extra
Religion $16.00 M extra
SCF $6.00 M extra
State $6.00 M extra
Third Party Blow-ins $5.00 M extra
Veteran In Household $16.00 M extra
Voter Party $16.00 M extra
Zip $6.00 M extra
Run Charges $10.00 M extra
———- SUMMARY DESCRIPTION ———-
Active buyers of gifts and gear for dogs and people who love dogs.
13% male, 82% female; average age 59.
Average unit of sale $114.

———- DATACARD DESCRIPTION ———-
GIFTS AND GEAR FOR DOGS & THE PEOPLE WHO SHARE THEIR LIVES. FOR THE DOGS IN YOUR LIFE YOU’LL FIND BEDS, HARNESSES, CARRIERS, GATES, CRATES, RAMPS, FEEDERS, TOYS, DOG APPAREL AND MORE. AS A DOG LOVER, EXPRESS YOUR APPRECIATION FOR YOUR BEST FRIEND WITH DOG-THEMED ARTWORK, HOME DECOR, APPAREL AND JEWELRY. THESE BUYERS CHOOSE FROM A WIDE VARIETY OF APPAREL, COLLECTIBLES, GIFTS AND HOME DECOR ITEMS AS WELL AS PRODUCTS DESIGNED TO HELP THEIR CANINE FRIENDS LOOK AND FEEL THEIR VERY BEST!
AVERAGE INCOME: $97,000.00

SRDS Classification
USA Consumer 589B Pets

———- LIST SOURCE ———-

Source Note
Compiled Catalog

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $50.00 fee Delivery
FTP $50.00 fee