J. L. Powell

———- SRDS UPDATED/CONFIRMED ———-
Feb 10, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Dec 2015
Minimum order 5,000.

SelectionsCountsPrice per/M
Total universe35,270*
12 month buyers16,270
24 month buyers28,592

(*) Exchange only.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
4Cite Members Only; Omit House File$50.00Mextra
Age$16.00Mextra
Average Purchase Amount$11.00Mextra
Credit Card Holder$16.00Mextra
Donors$16.00Mextra
Dwelling Type$16.00Mextra
Ethnicity$16.00Mextra
Gender$6.00Mextra
Genesis Selects$8.00Mextra
Grandparents$16.00Mextra
Hobbies/Interests$16.00Mextra
Homeowners/Home Values$16.00Mextra
Household Income$16.00Mextra
Last Purchase Amount$11.00Mextra
Length Of Residence$16.00Mextra
Number Of Children$16.00Mextra
Occupation$16.00Mextra
Online Purchase$16.00Mextra
Present Of Children/Age$16.00Mextra
Presence Of Elderly Parent$16.00Mextra
Product$11.00Mextra
Religion$16.00Mextra
SCF$6.00Mextra
State$6.00Mextra
Third Party Blow-ins$5.00Mextra
Veteran In Household$16.00Mextra
Voter Party$16.00Mextra
Zip$6.00Mextra
———- SUMMARY DESCRIPTION ———-
Buyers of original, well-crafted menswear for the adventurous spirit.
71% male, 23% female; average age 40.
Average unit of sale $280.

———- DATACARD DESCRIPTION ———-
ORIGINAL, WELL-CRAFTED MENSWEAR FOR THE ADVENTUROUS SPIRIT. THE JACKET BUTTONS ARE MADE FROM REAL HORN; THE BOOT LEATHER TAKES A MONTH TO TAN, STUFF AND POLISH, AND THE DENIM COMES FROM ONE OF THE BEST AND OLDEST MILLS IN THE WORLD. WHETHER UP-CLOSE OR ACROSS THE ROOM, J.L. POWELL CLOTHING STANDS APART FROM THE PACK BECAUSE WE BUILD QUALITY AND CHARACTER INTO EVERY LAST DETAIL. WE DON’T HAVE TO, BUT WE CHOOSE TO, BECAUSE THE REWARD IS IN THE JOURNEY. GO THE EXTRA MILE.

SRDS Classification
USAConsumer568Men’s

———- LIST SOURCE ———-

SourceNote
Direct Response

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$50.00fee
FTP$50.00fee