J. L. Powell

———- SRDS UPDATED/CONFIRMED ———-
Feb 10, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Dec 2015
Minimum order 5,000.

Selections Counts Price per/M
Total universe 35,270 *
12 month buyers 16,270
24 month buyers 28,592

(*) Exchange only.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
4Cite Members Only; Omit House File $50.00 M extra
Age $16.00 M extra
Average Purchase Amount $11.00 M extra
Credit Card Holder $16.00 M extra
Donors $16.00 M extra
Dwelling Type $16.00 M extra
Ethnicity $16.00 M extra
Gender $6.00 M extra
Genesis Selects $8.00 M extra
Grandparents $16.00 M extra
Hobbies/Interests $16.00 M extra
Homeowners/Home Values $16.00 M extra
Household Income $16.00 M extra
Last Purchase Amount $11.00 M extra
Length Of Residence $16.00 M extra
Number Of Children $16.00 M extra
Occupation $16.00 M extra
Online Purchase $16.00 M extra
Present Of Children/Age $16.00 M extra
Presence Of Elderly Parent $16.00 M extra
Product $11.00 M extra
Religion $16.00 M extra
SCF $6.00 M extra
State $6.00 M extra
Third Party Blow-ins $5.00 M extra
Veteran In Household $16.00 M extra
Voter Party $16.00 M extra
Zip $6.00 M extra
———- SUMMARY DESCRIPTION ———-
Buyers of original, well-crafted menswear for the adventurous spirit.
71% male, 23% female; average age 40.
Average unit of sale $280.

———- DATACARD DESCRIPTION ———-
ORIGINAL, WELL-CRAFTED MENSWEAR FOR THE ADVENTUROUS SPIRIT. THE JACKET BUTTONS ARE MADE FROM REAL HORN; THE BOOT LEATHER TAKES A MONTH TO TAN, STUFF AND POLISH, AND THE DENIM COMES FROM ONE OF THE BEST AND OLDEST MILLS IN THE WORLD. WHETHER UP-CLOSE OR ACROSS THE ROOM, J.L. POWELL CLOTHING STANDS APART FROM THE PACK BECAUSE WE BUILD QUALITY AND CHARACTER INTO EVERY LAST DETAIL. WE DON’T HAVE TO, BUT WE CHOOSE TO, BECAUSE THE REWARD IS IN THE JOURNEY. GO THE EXTRA MILE.

SRDS Classification
USA Consumer 568 Men’s

———- LIST SOURCE ———-

Source Note
Direct Response

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $50.00 fee
FTP $50.00 fee