KooKoo Bear Kids

———- SRDS UPDATED/CONFIRMED ———-
Jan 7, 2015

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Dec 2014
Minimum order 7,500.

SelectionsCountsPrice per/M
Total Universe/Universe Rate69,091*$115.00
   13-24 month buyers37,812$115.00
   12 month buyers19,322+10.00
   6 month buyers14,331+15.00

(*) Fundraising/Membership/Publishers: 70.00/M; Food Mailer rates: 80.00/M.
Net Name Arrangement (minimum 50,000): 85% plus 8.00/M run charges.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
Key Coding$3.00Mextra
SCF$9.00Mextra
State$9.00Mextra
Zip$9.00Mextra
Omit House File$50.00Mextra
Alexa$8.00Mextra
———- SUMMARY DESCRIPTION ———-
Catalog buyers of furnishings and gifts for baby and children all designed from a “kid’s point of view”.
98% female; average age 37.
Average unit of sale $150.

———- DATACARD DESCRIPTION ———-
QUALITY, UNIQUE PRODUCTS, WITH FINE CRAFTSMANSHIP ARE
WHAT MAKES KOOKOO BEAR KIDS STAND APART FROM
THEIR COMPETITORS. THESE CONSUMERS SPARE
NO EXPENSE TO MAKE THEIR CHILDREN’S SURROUNDING
SAFE, BEAUTIFUL AND PEACEFUL. KOOKOO BEAR KIDS IS A PARTICIPATING MEMBER IN
ALEXA. THIS AFFORDS MAILERS THE OPPORTUNITY TO
TAKE ADVANTAGE OF ALEXA’S GLOBAL RFM DATA WHEN
THEY ORDER. THIS DATABASE IS AVAILABLE TO ALEXA
MEMBERS ONLY. AVERAGE INCOME: 175,000.00.

SRDS Classification
USAConsumer520Children

———- LIST SOURCE ———-

SourceNote
Direct Response

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$75.00fee