Magellan’s Wiland Direct Modeled File

———- SRDS UPDATED/CONFIRMED ———-
Jul 15, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 10,000.

Selections Counts Price per/M
Total universe 151,845 *$100.00
Universe for modeled selections 151,845 **+30.00

(*) Food mailer rate, 80.00/M; publisher rate, 75.00/M; fundraiser rate, 75.00/M. (**) Model fee is $30/M, or a minimum of $500/F.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Age $5.00 M extra
Gender $5.00 M extra
Household Income $5.00 M extra
SCF $5.00 M extra
State $5.00 M extra
Zip $5.00 M extra
Modeled Names (minimum 500.00 Flat) $30.00 M extra
Run Charge $10.00 M extra
———- SUMMARY DESCRIPTION ———-
Wiland Direct members can now apply their models to the Magellan’s file.
33% male, 60% female; average age 63.
Average unit of sale $90.

———- DATACARD DESCRIPTION ———-
WILAND DIRECT MEMBERS CAN NOW APPLY THEIR MODELS TO THE MAGELLAN’S FILE. THIS IS AN OPPORTUNITY FOR ANY PARTICIPANT IN THE WILAND DATABASE TO CONNECT WITH THEIR IDEAL CUSTOMER. ALL MODELED LIST SELECTIONS ARE MADE NET OF HOUSEFILE NAMES AND NET OF CONCURRENT WILAND PROSPECT ORDERS.
NOW PART OF THE POTPOURRI GROUP, INC. FAMILY OF LISTS!
MAGELLAN’S OFFERS HARD-TO-FIND PRODUCTS THAT SOLVE ANY TRAVEL RELATED PROBLEM. THEIR EXTENSIVE LINE OF PRODUCTS INCLUDES CLOTHING AND GEAR, HIGH QUALITY DURABLE LUGGAGE, OVERSEAS ELECTRICAL ADAPTERS, THIRD WORLD HEALTH AND HYGIENE PRODUCTS, AND MORE.
AVERAGE INCOME: $75,000.00

SRDS Classification
USA Consumer 606 Travel

———- LIST SOURCE ———-

Source Note
Direct Response Catalog

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $50.00 fee
FTP $50.00 fee