Mayo Clinic Health Letter

———- SRDS UPDATED/CONFIRMED ———-
Aug 1, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jul 2016
Minimum order 5,000.

Selections Counts Price per/M
Total universe 561,539 *$110.00
Monthly hotline 35,376 +11.00
Quarterly hotline 69,464 +8.00
6 month hotline 189,580 +6.00
Active US subs 561,539 $110.00
12 month COA 48,395 +10.00
12 month expires 333,946 $77.00

(*) Catalog and fundraiser rates are available.
Net name arrangement (50,000 minimum), 85% plus 12.00/M running charges.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
1 Month Hotline $11.00 M extra
3 Month Hotline $8.00 M extra
6 Month Hotline $6.00 M extra
Change Of Address $10.00 M extra
Gender $8.00 M extra
SCF $8.00 M extra
State $8.00 M extra
Zip $10.00 M extra
Key Coding $2.00 M extra
Run Charges $12.00 M extra
Zip + 4 $3.00 M extra
———- SUMMARY DESCRIPTION ———-
Subscribers to a newsletter that provides reliable, accurate and practical information on today’s health and medical news.
38% male, 46% female.
Average unit of sale $29.95.

———- DATACARD DESCRIPTION ———-
MAYO CLINIC NEWSLETTERS ARE BACKED BY A CENTURY OF PATIENT CARE MEDICAL RESEARCH AND EXPERIENCE AT ONE OF THE WORLD’S FOREMOST MEDICAL CENTERS.
THIS EIGHT PAGE MONTHLY NEWSLETTER PROVIDED RELIABLE, ACCURATE AND PRACTICAL INFORMATION ON TODAY’S HEALTH AND MEDICAL NEWS: FITNESS &
EXERCISE, MEDICAL TREATMENT BREAKTHROUGHS, NUTRITION & HEALTHY EATING, TIPS ON TREATING AND PREVENTING HUNDREDS OF ILLNESSES.
CATALOG AND FUNDRAISER RATES ARE AVAILABLE.
MATURE – AGE 60+; COLLEGE EDUCATED;
ABOVE AVERAGE INCOMES

SRDS Classification
USA Consumer 522 Contributors (Philanthropic)
USA Consumer 556 Health

———- LIST SOURCE ———-

Source Note
Direct Mail

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
Diskette $50.00 fee
Modem $50.00 fee
FTP $50.00 fee
BBS $50.00 fee
Cartridge $30.00 fee
E-mail $50.00 fee
Zip Taoe $50.00 fee