Memorial Sloan – Kettering Wiland Direct Modeled Masterfile

———- SRDS UPDATED/CONFIRMED ———-
Jul 26, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 500.00 or 10,000.

SelectionsCountsPrice per/M
Total universe671,506*$75.00
Universe for modeled selections671,506$75.00

(*) Model fee is 30.00/M or 300.00 flat if quantity is under 10,000.
Net name arrangement (minimum 50,000), 85% plus 15.00/M running charges.

———- SUMMARY DESCRIPTION ———-
Donors who respond to funding appeals to support cancer research and treatment of patients with cancer.
26% male, 59% female; average age 55.
Average unit of sale $20.

———- DATACARD DESCRIPTION ———-
WILAND DIRECT CONSUMER MEMBERS CAN APPLY THEIR MODELS TO THE MEMORIAL SLOAN KETTERING CANCER CENTER FILE, ALLOWING THEM TO CONNECT WITH THEIR IDEAL CUSTOMER TYPE FOR THE HIGHEST RATE OF RESPONSE. THIS OPPORTUNITY IS OPEN FOR PUBLISHERS AND CATALOGERS. NAMES SELECTED FROM A CLIENT’S MODEL WILL BE NET OF THE CLIENT’S HOUSEFILE, ALLOWING FOR INCREMENTAL NAMES TO BE APPLIED IN THE MERGE.
REACHING COMPASSIONATE, RESPONSIVE, AND GENEROUS DONORS WHO RESPOND TO FUNDING APPEALS TO SUPPORT CANCER RESEARCH AND TREATMENT OF PATIENTS WITH CANCER. MEMORIAL SLOAN-KETTERING CANCER CENTER (MSKCC) IS THE OLDEST AND LARGEST INSTITUTION DEVOTED TO PREVENTION, PATIENT CARE, RESEARCH, AND EDUCATION IN CANCER.
FOR MORE THAN A CENTURY, MSKCC’S MISSION HAS BEEN THE PROGRESSIVE CONTROL AND CURE OF CANCER. THEIR SCIENTISTS AND CLINICIANS, LEADERS IN BIOMEDICAL RESEARCH, GENERATE INNOVATIVE APPROACHES TO BETTER UNDERSTAND, DIAGNOSE, AND TREAT CANCER, TRANSLATING THE LATEST FINDINGS FROM THE LABORATORY TO THE CLINIC IN AN EFFORT TO ADVANCE STANDARDS OF TREATMENT WORLDWIDE.
MSKCC ALSO UNDERSTANDS THAT A CANCER DIAGNOSIS MAY BE OVERWHELMING AND THAT THE DISEASE AND ITS TREATMENT CAN PRESENT UNIQUE CHALLENGES. IN ADDITION TO STATE-OF-THE ART TREATMENT FOR THEIR DISEASE, MSKCC OFFERS PATIENTS, AS WELL AS FAMILIES AND CAREGIVERS, COMPREHENSIVE SUPPORT SERVICES FROM THE TIME OF DIAGNOSIS, THROUGH TREATMENT, AND BEYOND.
AVERAGE INCOME: $60,000

SRDS Classification
USAConsumer522Contributors (Philanthropic)

———- LIST SOURCE ———-

SourceNote
Direct Mail

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$50.00fee
FTP$50.00fee