Metropolitan Museum Of Art Wiland Direct Modeled File

———- SRDS UPDATED/CONFIRMED ———-
Jul 11, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jul 2016
Minimum order 10,000.

Selections Counts Price per/M
Total universe 162,003 *$100.00
Universe for modeled selections 162,003 +30.00

(*) Publishers/fundraisers rate, 75.00/M; food mailer’s rate. 75.00/M; apparel mailers rate, 85.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charges.
Model fee is 30.00/M on gross names shipped or 500.00 flat minimum.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Gender $5.00 M extra
Zip $5.00 M extra
Age $5.00 M extra
Running Charges $10.00 M extra
Wiland Direct:
Best Donor
Comprehensive Response
Comprehensive Correlation
Acquisition Response
Core Revenue Response
Long-term Value
Source Composite
———- SUMMARY DESCRIPTION ———-
Wiland Direct members can apply their models to Metropolitan Museum of Art names to connect with their ideal customer type for the highest rate of response.
21% male, 79% female; average age 65.
Average unit of sale $85.

———- DATACARD DESCRIPTION ———-
WILAND DIRECT MEMBERS CAN APPLY THEIR MODELS TO METROPOLITAN MUSEUM OF ART NAMES TO CONNECT WITH THEIR IDEAL CUSTOMER TYPE FOR THE HIGHEST RATE OF RESPONSE. THIS OPPORTUNITY IS OPEN TO ANY PARTICIPANT IN THE WILAND DIRECT DATABASE.
NAMES SELECTED FROM A CLIENT’S MODEL WILL BE NET OF THE CLIENT’S HOUSEFILE AS WELL AS ANY OTHER PROSPECT NAMES SELECTED AT WILAND, ALLOWING FOR INCREMENTAL NAMES TO BE APPLIED TO THE MERGE.
WILAND DIRECT AVAILABLE MODELS INCLUDE: BEST DONOR, COMPREHENSIVE RESPONSE, COMPREHENSIVE CORRELATION, ACQUISITION RESPONSE, CORE REVENUE RESPONSE, LONG TERM VALUE AND SOURCE COMPOSITE.
AVERAGE INCOME: $75,000.00

SRDS Classification
USA Consumer 554 Gifts-Gift Buyers

———- LIST SOURCE ———-

Source Note
Direct Mail Sold

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $59.00 fee
FTP $59.00 fee