Muscular Dystrophy Association Direct Mail Donors

———- SRDS UPDATED/CONFIRMED ———-
Jul 15, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 7,500.

SelectionsCountsPrice per/M
Total universe276,440$75.00
Last 1 month donors (commercial mailers only)15,235*+25.00
Last 3 month donors30,576**+20.00
Last 6 month donors51,707**+15.00
Last 6 month 10.00+ donors45,856**+30.00
Last 12 month donors114,404+10.00
Last 12 month 10.00+ donors101,737+25.00
Last 24 month donors203,650+5.00
Last 24 month 10.00+ donors180,227+20.00

(*) Commercial mailers, 75.00/M.
(*) Reciprocal only .
Net name arrangement (50,000 minimum), 85%, plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
State$8.00Mextra
SCF$8.00Mextra
Zip$8.00Mextra
Gender$8.00Mextra
5.00+ Donors$8.00Mextra
10.00+ Donors$15.00Mextra
15.00+ Donors$20.00Mextra
25.00+ Donors$25.00Mextra
Zip Set Up Fee$25.00fee
12 Month Recency$10.00Mextra
24 Month Recency$5.00Mextra
3 Month Recency$20.00Mextra
6 Month Recency$15.00Mextra
1 Month Recency$25.00Mextra
Non Reciprocal$15.00Mextra
———- SUMMARY DESCRIPTION ———-
Individuals who support medical research, patient services, clinics, summer camps and community services affiliated with the MDA.
46% male, 48% female.
Average unit of sale $19.65.

———- DATACARD DESCRIPTION ———-
THESE GENEROUS INDIVIDUALS SUPPORT MEDICAL RESEARCH, PATIENT SERVICES, CLINICS, SUMMER CAMPS, AND OTHER COMMUNITY SERVICES AFFILIATED WITH THE MUSCULAR DYSTROPHY ASSOCIATION (MDA).

SRDS Classification
USAConsumer522Contributors (Philanthropic)

———- LIST SOURCE ———-

SourceNote
Direct Response

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$50.00fee
FTP$50.00fee