National Geographic Magazine Members/Subscribers

———- SRDS UPDATED/CONFIRMED ———-
Aug 17, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jul 2016
Minimum order 7,500.

Selections Counts Price per/M
Total universe 1,487,960 *$105.00
1 month hotline 99,058 +20.00
   3 month hotline 287,150 +15.00
   6 month hotline 489,568 +10.00
   12 month hotline 1,180,865 $105.00
12 month expires 198,648 $80.00

(*) Non-profit rate, 80.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
SCF $8.00 M extra
State $8.00 M extra
Zip $8.00 M extra
Source $12.00 M extra
New To File $12.00 M extra
Renewals $12.00 M extra
Paid $8.00 M extra
Product Affinities $15.00 M extra
Gender $8.00 M extra
Key Coding $1.00 M extra
———- SUMMARY DESCRIPTION ———-
National Geographic Society members who receive the magazine with wall maps in selected issues, preview privileges, special pricing on books and other products, etc.
58% male, 32% female; average age 50.
Average unit of sale $34.

———- DATACARD DESCRIPTION ———-
MEMBERS OF THE NATIONAL GEOGRAPHIC SOCIETY RECEIVE THE LEGENDARY NATIONAL GEOGRAPHIC MAGAZINE ALONG WITH WALL MAPS,SPECIAL PRICING ON SOCIETY BOOKS AND OTHER PRODUCTS, AND OPPORTUNITIES TO TRAVEL WITH NATIONAL GEOGRAPHIC EXPEDITIONS. MEMBERS ARE ALSO SUPPORTERS OF SCIENCE, CONSERVATION, AND EDUCATION PROJECTS AROUND THE WORLD.
THEY ARE AFFLUENT, WELL EDUCATED, INQUISITIVE CONSUMERS SEEKING THE INSIDER’S POINT OF VIEW AND THE SOCIETY’S STORIED EXPERTISE AND GLOBAL CONNECTION. MEMBERS ARE INTERESTED IN THE ENVIRONMENT, CULTURAL ISSUES, HISTORIC EVENTS, AND TRAVEL.
THEY ARE PERFECT FOR PUBLISHING, BOOKS, MEMBERSHIP, FUNDRAISING, CATALOG, COLLECTIBLES, GIFTS, INSURANCE, FINANCIAL PUBLICATIONS AND PROPRIETARY CREDIT OFFERS.
MEDIAN HHI: $82,000; 29% PROFESSIONAL; 66% MARRIED; 66% COLLEGE EDUCATED

SRDS Classification
USA Consumer 564 Magazines (General)

———- LIST SOURCE ———-

Source Note
Direct Mail

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
FTP $75.00 fee