National Geographic Magazine Members/Subscribers

———- SRDS UPDATED/CONFIRMED ———-
Aug 17, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jul 2016
Minimum order 7,500.

SelectionsCountsPrice per/M
Total universe1,487,960*$105.00
1 month hotline99,058+20.00
   3 month hotline287,150+15.00
   6 month hotline489,568+10.00
   12 month hotline1,180,865$105.00
12 month expires198,648$80.00

(*) Non-profit rate, 80.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
SCF$8.00Mextra
State$8.00Mextra
Zip$8.00Mextra
Source$12.00Mextra
New To File$12.00Mextra
Renewals$12.00Mextra
Paid$8.00Mextra
Product Affinities$15.00Mextra
Gender$8.00Mextra
Key Coding$1.00Mextra
———- SUMMARY DESCRIPTION ———-
National Geographic Society members who receive the magazine with wall maps in selected issues, preview privileges, special pricing on books and other products, etc.
58% male, 32% female; average age 50.
Average unit of sale $34.

———- DATACARD DESCRIPTION ———-
MEMBERS OF THE NATIONAL GEOGRAPHIC SOCIETY RECEIVE THE LEGENDARY NATIONAL GEOGRAPHIC MAGAZINE ALONG WITH WALL MAPS,SPECIAL PRICING ON SOCIETY BOOKS AND OTHER PRODUCTS, AND OPPORTUNITIES TO TRAVEL WITH NATIONAL GEOGRAPHIC EXPEDITIONS. MEMBERS ARE ALSO SUPPORTERS OF SCIENCE, CONSERVATION, AND EDUCATION PROJECTS AROUND THE WORLD.
THEY ARE AFFLUENT, WELL EDUCATED, INQUISITIVE CONSUMERS SEEKING THE INSIDER’S POINT OF VIEW AND THE SOCIETY’S STORIED EXPERTISE AND GLOBAL CONNECTION. MEMBERS ARE INTERESTED IN THE ENVIRONMENT, CULTURAL ISSUES, HISTORIC EVENTS, AND TRAVEL.
THEY ARE PERFECT FOR PUBLISHING, BOOKS, MEMBERSHIP, FUNDRAISING, CATALOG, COLLECTIBLES, GIFTS, INSURANCE, FINANCIAL PUBLICATIONS AND PROPRIETARY CREDIT OFFERS.
MEDIAN HHI: $82,000; 29% PROFESSIONAL; 66% MARRIED; 66% COLLEGE EDUCATED

SRDS Classification
USAConsumer564Magazines (General)

———- LIST SOURCE ———-

SourceNote
Direct Mail

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
FTP$75.00fee