National Parks Conservation Association

———- SRDS UPDATED/CONFIRMED ———-
Aug 17, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Aug 2016
Minimum order 5,000.

SelectionsCountsPrice per/M
Total universe193,620$80.00
24 month members/donors193,620$80.00
   12 month members/donors113,418$86.00
   6 month members/donors46,401$91.00
   3 month members/donors21,075$96.00

(*) Non-reciprocal, plus 25.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
Gender$8.00Mextra
Key Coding$5.00Mextra
Running Charge$10.00Mextra
SCF$8.00Mextra
State$8.00Mextra
Zip$8.00Mextra
Zip Setup (each)$25.00fee
———- SUMMARY DESCRIPTION ———-
Members/donors of a non-profit membership organization focusing on defending, promoting, and improving the national park system.
46% male, 48% female.
Average unit of sale $30.

———- DATACARD DESCRIPTION ———-
FOUNDED IN 1919, THIS NON-PROFIT MEMBERSHIP ORGANIZATION FOCUSES ON DEFENDING, PROMOTING, AND IMPROVING THE NATIONAL PARK SYSTEM. NPCA BELIEVES THAT AMERICA’S NATIONAL PARKS AND HISTORICAL SITES EMBODY THE AMERICAN SPIRIT. THEY ARE WINDOWS TO OUR PAST, HOMES TO SOME OF OUR RAREST PLANTS AND ANIMAL SPECIES, AND PLACES WHERE EVERY AMERICAN CAN GO TO FIND INSPIRATION, PEACE, AND OPEN SPACE.
NPCA PUBLISHES A QUARTERLY MAGAZINE DEVOTED TO EDUCATING THE PUBLIC ABOUT PARKS.
MEMBERS ARE WELL-EDUCATED, WELL-OFF, AND WELL-TRAVELED. MANY, NOT SURPRISINGLY, TRAVEL TO NATIONAL PARKS AND MOST TRAVEL INTERNATIONALLY.
34% AGE 55-59
32% AGE 70+
49% RETIRED
84% USE INTERNET FOR TRAVEL RESEARCH

SRDS Classification
USAConsumer522Contributors (Philanthropic)

———- LIST SOURCE ———-

SourceNote
Direct Mail

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$60.00fee
Modem$60.00fee
FTP$60.00fee