National Review Active Subscribers

———- SRDS UPDATED/CONFIRMED ———-
Feb 25, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jan 2016
Minimum order 5,000.

SelectionsCountsPrice per/M
Total universe97,305*$135.00
Active paid subscribers95,299$135.00
Long-term subscribers54,545$140.00
November 2015 hotline4,524$160.00
Last 12 month active78,668+5.00
Last 12 month expires118,654$95.00
Wiland modeled list selection (20K min.)144,894+30.00

(*) 501 (c) 3 fundraiser rate, 85.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charges.

———- OTHER SELECTIONS ———-

SelectionsRatePerUnitNote
1 Month Hotline$25.00Mextra
Direct To Publisher (DTP)$10.00Mextra
Expires$95.00Mextra
Gender$8.00Mextra
Last 3 Months Active Subscribers$15.00Mextra
Last 6 Months Active Subscribers$10.00Mextra
Last 12 Months Active Subscribers$5.00Mextra
Omit Long Term$15.00Mextra
SCF$8.00Mextra
State$8.00Mextra
Zip$8.00Mextra
Key Coding$10.00fee
Telemarketing$25.00Mextra
———- SUMMARY DESCRIPTION ———-
Subscribers to a magazine for Republican/conservative news, commentary and opinion.
84% male, 16% female.
Average unit of sale $42.

———- DATACARD DESCRIPTION ———-
NATIONAL REVIEW IS AMERICA’S MOST WIDELY READ AND INFLUENTIAL MAGAZINE FOR REPUBLICAN/CONSERVATIVE NEWS, COMMENTARY AND OPINION. THE MAGAZINE PROVIDES INSIGHTFUL AND INCOMPARABLE COVERAGE OF TODAY’S AND TOMORROWS MOST IMPORTANT POLITICAL ECONOMIC, SOCIAL AND CULTURAL ISSUES AND TREND.
NATIONAL REVIEW IS AMERICA’S PREMIERE CONSERVATIVE JOURNAL. NATIONAL REVIEW’S UNMATCHED EDITORIAL IS MUST-READING FOR AMERICA’S TOP OPINION LEADERS. BI-WEEKLY, THEY LOOK TO NATIONAL REVIEW FOR IN-DEPTH REPORTING AND ANALYSIS ON NATIONAL AND INTERNATIONAL EVENTS, SOCIAL AND POLITICAL COMMENTARY, AS WELL AS BOOK AND MOVIE REVIEWS.
NATIONAL REVIEW’S SUBSCRIBERS ARE THE INFLUENTIAL DECISION MAKERS AT THE FEDERAL, STATE AND LOCAL LEVEL, AS WELL AS COMMUNITY AND ASSOCIATION LEADERS, EDUCATORS, PARENTS AND BUSINESS LEADERS. THESE HIGHLY EDUCATED AND POLITICALLY INVOLVED READERS ARE DIRECT MAIL RESPONSIVE SUBSCRIBERS WHOSE PERSONAL ACCOMPLISHMENTS AND PROFESSIONAL RESPONSIBILITIES RESULT IN THEIR ABILITY TO SHAPE POLICY AND OPINION.
AVERAGE INCOME, $97,600

SRDS Classification
USAConsumer592Political & Social Topics

———- LIST SOURCE ———-

SourceNote
Direct MailSold

———- METHOD OF ADDRESSING ———-

Available MediaRatePerUnitNote
E-mail$50.00fee