The Bradford Group – Collectors Group Apogee Enhanced Masterfile

———- SRDS UPDATED/CONFIRMED ———-
Jul 25, 2016

———- SELECTIONS WITH COUNTS ———-
Counts Thru: Jun 2016
Minimum order 10,000.

Selections Counts Price per/M
Total universe 1,465,758 *$75.00
3 month donors 257,650 *$75.00
   6 month donors 432,807 *$75.00
   12 month donors 596,696 *$75.00
Apogee enhancement /12 month donations:
   Animal welfare 112,377 +15.00
   Catholic devotional 74,405 +15.00
   Children’s health 85,178 +15.00
   Conservative causes 36,095 +15.00
   Catholic social services 161,796 +15.00
   Ethnic 25,227 +15.00
   Health/disease specific 154,214 +15.00
   Nature/wildlife/environmental 93,361 +15.00
   Christian (non-Catholic) religion 10,044 +15.00
   Domestic relief 26,804 +15.00
   International relief 34,489 +15.00
   Social services 111,975 +15.00
   Veterans services 200,748 +15.00

(*) 15.00/M Apogee enhancement fee applies to covers all Apogee selects.
Net name arrangement (50,000 minimum), 85% plus 10.00/M run charges

———- OTHER SELECTIONS ———-

Selections Rate Per Unit Note
Gender $8.00 M extra
State $8.00 M extra
SCF $8.00 M extra
Zip $8.00 M extra
Zip Set Up $50.00 fee
Category/Affinity
Philanthropic RFM Variables
Demographics
Key Coding $1.00 M extra
Run Charge $10.00 M extra
———- SUMMARY DESCRIPTION ———-
The Bradford Group donors who are members of Apogee.
23% male, 70% female; average age 60.
Average unit of sale $39.75.

———- DATACARD DESCRIPTION ———-
THE BRADFORD GROUP COLLECTORS GROUP MASTERFILE IS NOW OPTIMIZED FOR FUNDRAISING APPEALS. PINPOINT THE BRADFORD GROUP DONORS WHO ARE READY FOR YOUR APPEAL VIA CATEGORY / AFFINITY SELECTS, PHILANTHROPIC RFM VARIABLES, ETC.
APOGEE, INFOGROUP’S NONPROFIT CO-OPERATIVE DATABASE, SERVES ALL NONPROFIT SECTORS AND CONTAINS DATA FROM OVER 30 MILLION PHILANTHROPIC HOUSEHOLDS AND OVER 1 BILLION DONATIONS.
THIS RESPONSIVE FILE OF COLLECTORS IS COMPOSED OF BUYERS FROM THE BRADFORD EXCHANGE, THE ASHTON-DRAKE GALLERIES, AND THE HAMILTON COLLECTION. COMBINED, THESE BRANDS OFFER A VAST ARRAY OF UNIQUE, LIMITED-EDITION COLLECTIBLES, AND FINE GIFTS. THE BRADFORD GROUP MAINTAINS A REPUTATION OF EXCELLENCE AND TRENDSETTING IN THE COLLECTIBLES WORLD.
THESE AVID COLLECTORS ARE BUYING FOR THEMSELVES OR PURCHASING A MEMORABLE GIFT. THE BUYERS ARE SELECTABLE BY INFOGROUP’S ADVANCED ENHANCEMENT ELEMENTS. THESE ARE EXCEPTIONAL PROSPECTS FOR FUNDRAISING AS WELL AS GENERAL MERCHANDISE, GIFT, APPAREL, FINANCIAL, INSURANCE, PUBLISHING AND CONTINUITY OFFERS.

SRDS Classification
USA Consumer 522 Contributors (Philanthropic)

———- LIST SOURCE ———-

Source Note
Direct Response

———- METHOD OF ADDRESSING ———-

Available Media Rate Per Unit Note
E-mail $50.00 fee