---------- SRDS UPDATED/CONFIRMED ----------
Feb 22, 2010
---------- SELECTIONS WITH COUNTS ----------
Counts Thru: Jun 2009Minimum order 550.00 or 5,000.
| Selections |
Counts |
Price per/M |
| Universe |
598,000 |
$95.00 |
| Last 1 month hotline |
14,023 |
+25.00 |
| Last 3 month hotline |
95,686 |
+15.00 |
| Last 6 month hotline |
205,845 |
+10.00 |
| Last 12 month hotline |
386,742 |
+5.00 |
---------- OTHER SELECTIONS ----------
| Selections |
Rate |
Per |
Unit |
Note |
| 12 Month Hotline |
$5.00 |
M |
extra |
|
| 3 Month Hotline |
$15.00 |
M |
extra |
|
| 6 Month Hotline |
$10.00 |
M |
extra |
|
| Age |
$5.00 |
M |
extra |
|
| Dwelling Type |
$5.00 |
M |
extra |
|
| Ethnicity |
$15.00 |
M |
extra |
|
| Income Range |
$10.00 |
M |
extra |
|
| Mail Order Buyers |
$10.00 |
M |
extra |
|
| Marital Status |
$5.00 |
M |
extra |
|
| Monthly Hotline |
$20.00 |
M |
extra |
|
| Presence Of Children |
$10.00 |
M |
extra |
|
| SCF |
$5.00 |
M |
extra |
|
| State |
$5.00 |
M |
extra |
|
| Vehicle Make, Year, Model |
$25.00 |
M |
extra |
|
| Zip |
$5.00 |
M |
extra |
|
| Key Coding |
$3.00 |
M |
extra |
|
| Nth Name |
|
|
|
|
|
---------- SUMMARY DESCRIPTION ----------
Subscribers to a publication targeting known owners of domestic and foreign trucks, SUV's and 4 x 4's.
95% male, 5% female; average age 37.
---------- DATACARD DESCRIPTION ----------
"OFF-ROAD ADVENTURE MAGAZINE", IS AN ABC AUDITED PUBLICATION TARGETING KNOWN OWNERS OF DOMESTIC AND FOREIGN TRUCKS, SUV'S, AND 4 X 4'S, WHO ENJOY BUYING AUTOMOTIVE AFTERMARKET PRODUCTS FOR THEIR VEHICLES AND TAKING THEM OFF-ROAD. READERS INCLUDE OWNERS OF CHEVY, DODGE, FORD, GMC, JEEP, NISSAN AND TOYOTA TRUCKS, SUV'S AND RELATED 4 X 4 VEHICLES INCLUDING ATV'S, MOTORCYCLES, BOATS AND SNOWMOBILES.
SUBSCRIBERS HAVE A STRONG INTEREST IN ARTICLES THAT FEATURE THE LATEST PRODUCT REVIEWS, INSTALLATIONS, TECH TIPS, ADVENTURE TRAVEL, TRAIL RIDE STORIES AND OFF-ROAD CLUB EVENTS.
THESE AFFLUENT READERS WILL RESPOND TO A VARIETY OF OFFERS INCLUDING AUTOMOTIVE, BOOKS, COLLECTIBLES, CONSUMER ELECTRONICS, DO-IT-YOURSELF, FINANCIAL SERVICES, GADGETS, INSURANCE, MAGAZINES, MEN'S INTERESTS, MUSIC, TOOLS, TRUCK, TRAVEL AND MUCH MORE.
AVERAGE INCOME: $63,700.
| SRDS Classification |
|---|
| USA |
Consumer |
508 |
Automotive |
---------- LIST SOURCE ----------
| Source |
Note |
| Controlled Circ |
|
---------- METHOD OF ADDRESSING ----------
| Available Media |
Rate |
Per |
Unit |
Note |
| E-mail |
$75.00 |
|
fee |
|
| CD-ROM |
$100.00 |
|
fee |
|
|
