———- SRDS UPDATED/CONFIRMED ———-
Aug 1, 2016
———- SELECTIONS WITH COUNTS ———-Counts Thru: Jun 2016Minimum order 5,000.
| Selections |
Counts |
Price per/M |
| Total universe |
1,272,889 |
*$75.00 |
| 3 month 5.00+ donors |
145,930 |
$95.00 |
| 6 month 5.00+ donors |
384,467 |
$90.00 |
| 12 month 5.00+ donors |
633,460 |
$85.00 |
| 24 month 5.00+ donors |
1,002,287 |
$80.00 |
| 36 month 5.00+ donors |
1,272,889 |
$75.00 |
(*) Consumer mailers – 1 and 3 month hotline; consumer mailers – 10.00/M off the base; non-reciprocal rental rate, add 15.00/M.
Net name arrangement (minimum 50,000), 85% plus 10.00/M running charges.
———- OTHER SELECTIONS ———-
| Selections |
Rate |
Per |
Unit |
Note |
| 10.00 + Donors |
$11.00 |
M |
extra |
|
| Gender |
$8.00 |
M |
extra |
|
| SCF |
$8.00 |
M |
extra |
|
| State |
$8.00 |
M |
extra |
|
| Zip |
$8.00 |
M |
extra |
|
| 1 Month Hotline |
$11.00 |
M |
extra |
|
| Key Coding |
$3.00 |
M |
extra |
|
| Reuse (minimum 5,000) |
|
|
|
|
|
———- SUMMARY DESCRIPTION ———-Contributors to an association for research, educational and community programs designed for the prevention of heart disease and stroke.
41% male, 55% female.
Average unit of sale $18.
———- DATACARD DESCRIPTION ———-THESE ARE CONTRIBUTORS TO THE NATION’S MOST PROMINENT ASSOCIATION FOR RESEARCH, EDUCATIONAL AND COMMUNITY PROGRAMS DESIGNED FOR THE PREVENTION OF HEART DISEASE AND STROKE. THE AMERICAN HEART ASSOCIATION DONOR IS A CARING, CONCERNED INDIVIDUAL WHO WILL BE A GREAT PROSPECT FOR YOUR NEXT FUNDRAISING APPEAL. THE FILE IS ALSO AVAILABLE WITH DEMOGRAPHIC, PSYCHOGRAPHIC AND RELIGIOUS/ETHNIC SELECTIONS AS WELL.
| SRDS Classification |
| USA |
Consumer |
522 |
Contributors (Philanthropic) |
———- LIST SOURCE ———-
———- METHOD OF ADDRESSING ———-
| Available Media |
Rate |
Per |
Unit |
Note |
| Diskette |
$50.00 |
|
fee |
|
| E-mail |
$50.00 |
|
fee |
|
| FTP |
$50.00 |
|
fee |
|
| Cartridge |
$50.00 |
|
fee |
|
|
